Rand Fishkin from SEOMOZ has just released a report that summarizes the opinions of 37 different SEO industry contributors on the different ranking factors for achieving success in Google. It’s a great reference document and well worth reviewing and keeping to hand.
One of our clients, Oz Kit Homes, used these principles to move their website from not being listed in the top 10 pages to being on page 1 for the search term “kit homes”.
According to the study, the top 10 positive factors that effect Google rankings are:
And the top 5 negative factors that can be detrimental to your ranking efforts are: