http://www.mattfreedman.com.au Marketing your business online Tue, 24 Jan 2012 02:47:44 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 http://www.mattfreedman.com.au/2011/09/12/imedia-brand-summit-1/?utm_source=rss&utm_medium=rss&utm_campaign=imedia-brand-summit-1 http://www.mattfreedman.com.au/2011/09/12/imedia-brand-summit-1/#comments Mon, 12 Sep 2011 13:43:36 +0000 Matt Freedman http://www.mattfreedman.com.au/?p=252 I’ve been using a great mind mapping app on the iPad to take notes called iThoughtsHD. Great tool to easily take notes at meetings or conferences. I’m up in the Hunter Valley at the iMedia summit for the next couple of days and thought I’d share some of my notes. So here are the notes [...]]]> http://www.mattfreedman.com.au/2011/09/12/imedia-brand-summit-1/feed/ 0 http://www.mattfreedman.com.au/2011/04/06/how-to-do-customer-service-in-the-twitter-world/?utm_source=rss&utm_medium=rss&utm_campaign=how-to-do-customer-service-in-the-twitter-world http://www.mattfreedman.com.au/2011/04/06/how-to-do-customer-service-in-the-twitter-world/#comments Wed, 06 Apr 2011 03:44:37 +0000 Matt Freedman http://mattfreedman.com.au/?p=244 From Loic Le Meur The word of mouth in public has never been as fast and worldwide with the Twitter growth. More important than marketing or advertising is what your community, your users, are saying about your product or your brand. Listen first to everything being said about your brand on Twitter search (follow the [...]]]> http://www.mattfreedman.com.au/2011/04/06/how-to-do-customer-service-in-the-twitter-world/feed/ 1 http://www.mattfreedman.com.au/2009/09/04/what-is-google-wave/?utm_source=rss&utm_medium=rss&utm_campaign=what-is-google-wave http://www.mattfreedman.com.au/2009/09/04/what-is-google-wave/#comments Fri, 04 Sep 2009 05:39:56 +0000 Matt Freedman http://mattfreedman.com.au/?p=206 Google Wave is tipped to be the “next generation” of Internet communication and was first announced by Google in May this year. The name was inspired by the Firefly television series in which a Wave is an electronic communication (often consisting of a video call or video message). Google Wave will be launched to a [...]]]> http://www.mattfreedman.com.au/2009/09/04/what-is-google-wave/feed/ 3 http://www.mattfreedman.com.au/2009/08/26/create-your-digital-toolbox/?utm_source=rss&utm_medium=rss&utm_campaign=create-your-digital-toolbox http://www.mattfreedman.com.au/2009/08/26/create-your-digital-toolbox/#comments Wed, 26 Aug 2009 00:52:49 +0000 Matt Freedman http://mattfreedman.com.au/?p=191 When I first started in the digital industry 10 years ago, if you had a website your were using the internet as a marketing tool to it's maximum and were miles in front of your competitors who didn't have a website at all. Now a website of some sort is mandatory for all companies and it's how it is used in conjunction with an overall digital strategy that is the key factor in your online marketing. Here are some digital tools that all businesses should have in their toolbox]]> http://www.mattfreedman.com.au/2009/08/26/create-your-digital-toolbox/feed/ 0 http://www.mattfreedman.com.au/2009/03/22/what-is-the-best-thing-you-can-do-for-your-website/?utm_source=rss&utm_medium=rss&utm_campaign=what-is-the-best-thing-you-can-do-for-your-website http://www.mattfreedman.com.au/2009/03/22/what-is-the-best-thing-you-can-do-for-your-website/#comments Sun, 22 Mar 2009 13:33:00 +0000 Matt Freedman http://mattfreedman.com.au/2009/03/22/what-is-the-best-thing-you-can-do-for-your-website/ So you've got a website, what next. What can you do now to get it working for you and working for your business? Email Marketing – a simple, regular, valuable email message to your database can have incredible increase on your enquiries and sales. Google Adwords / Facebook Advertising – Target Google or Facebook ads [...]]]> http://www.mattfreedman.com.au/2009/03/22/what-is-the-best-thing-you-can-do-for-your-website/feed/ 0 http://www.mattfreedman.com.au/2009/03/02/so-what-is-twitter-why/?utm_source=rss&utm_medium=rss&utm_campaign=so-what-is-twitter-why http://www.mattfreedman.com.au/2009/03/02/so-what-is-twitter-why/#comments Sun, 01 Mar 2009 14:42:37 +0000 Matt Freedman http://mattfreedman.com.au/2009/03/02/so-what-is-twitter-why/ Twitter is becoming a popular online forum for ongoing social and business commentary. It even got a mention on Rove last night, which generated a heap of traffic and new members. The actual technology and functionally is very simple. It’s getting your head around how you use it effectively is the hard part. Functionally People [...]]]> http://www.mattfreedman.com.au/2009/03/02/so-what-is-twitter-why/feed/ 0 http://www.mattfreedman.com.au/2008/10/19/7-ways-to-build-a-successful-and-profitable-community-website/?utm_source=rss&utm_medium=rss&utm_campaign=7-ways-to-build-a-successful-and-profitable-community-website http://www.mattfreedman.com.au/2008/10/19/7-ways-to-build-a-successful-and-profitable-community-website/#comments Sun, 19 Oct 2008 12:00:00 +0000 Matt Freedman http://mattfreedman.com.au/2008/10/19/7-ways-to-build-a-successful-and-profitable-community-website/ Online Communities are becoming more and more prevalent and can be found for just about any niche or topic area that you can think of. They are one of the ways to plant the seed of a viral marketing campaign, and if you participate actively and within the spirit of the community (and not just [...]]]> http://www.mattfreedman.com.au/2008/10/19/7-ways-to-build-a-successful-and-profitable-community-website/feed/ 0 http://www.mattfreedman.com.au/2008/06/02/facebook-social-network-or-business-opportunity/?utm_source=rss&utm_medium=rss&utm_campaign=facebook-social-network-or-business-opportunity http://www.mattfreedman.com.au/2008/06/02/facebook-social-network-or-business-opportunity/#comments Mon, 02 Jun 2008 11:00:00 +0000 Matt Freedman http://mattfreedman.com.au/2008/06/02/facebook-social-network-or-business-opportunity/ Are you on Facebook? Like a lot of new technology, I started using it because I need to research Internet Technologies as part of my job, but found it quite useful and kept using it. I created my own profile, then started keeping in touch with friends who I weren't keeping contact with regularly enought and then [...]]]> http://www.mattfreedman.com.au/2008/06/02/facebook-social-network-or-business-opportunity/feed/ 0